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    gimmick - Dictionary definition and meaning for word gimmick

    (noun) a drawback or difficulty that is not readily evident
    Synonyms : catch
    Example Sentence
    • it sounds good but what's the catch?
    (noun) something unspecified whose name is either forgotten or not known
    Example Sentence
    • she eased the ball-shaped doodad back into its socket
    • there may be some great new gizmo around the corner that you will want to use
    (noun) any clever maneuver
    Synonyms : device , twist
    Example Sentence
    • he would stoop to any device to win a point
    • it was a great sales gimmick
    • a cheap promotions gimmick for greedy businessmen
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